Most of commercials have specific target of audience. They don’t tell us straight but we can tell if it’s for men, women, children, or teenagers. Alienware commercial has no specific target of audience. Commercial shows exterior images of the computer and it ends with the whole shot of computer. I searched the Alienware product in internet and I found that Alienware is for serious gamers. Also it’s very expensive compares to other popular PC brand. Nothing in the commercial gives consumers that it’s for serious gamer or people who need powerful graphic processing computer. Yes, Alienware’s commercial is simple, clean, and somewhat entertaining, but it’s unclear whom they want to sell it. It feels like, they don’t even want to sell their product.
2007-03-18
07:22:47
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5 answers
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asked by
jessica
1