To keep things confidential, we give all our projects (marketing research) code names. These names have nothing to do with either client or subject matter of the project. I pick a new theme every year - we've had flowers, plants, fruit, vegetables, and animals... but now I'm out of ideas for 2007! Who has an idea for a theme, which has about 30 possible names - which are relatively short & easy (I picked operas one year, and quickly found out that most opera names and long and hard to spell...)
Also - many of our projects are international, so things that are too "American" (i.e. baseball teams, etc.) won't work.
Thanks!!!
2007-01-11
23:08:25
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2 answers
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asked by
Ebie
3
in
Other - Advertising & Marketing