Hello,
I’m marketing a site through Yahoo PPC and have been getting a lot of traffic, but all visitors leave the site within a few seconds. My landing page analyzes out with a download time of 7.68 seconds/56k connection (using www.websiteoptimization.com ).
I’m using content marketing geo targeted for Kentucky only.
I have software allowing me to see visitors in real time. Visitors leave within 4-5 seconds – consistently. This is destroying my daily budget within 30-50 minutes everyday (around 75 clicks). The page should load fine, so I can’t see why everyone would leave before even trying to read it, as it is directly related to the PPC ad. I’m wondering if this could be click fraud.
The page is related to an Annuity product with a 10% Premium Bonus.
My ad says:
Annuities – Ky Residents
Protect and grow your retirement.
Earn up to 10% Premium Bonus.
http://www.kyannuities.com/new_bonusgold.php).
Any help is appreciated.
2007-02-18
17:08:55
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7 answers
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asked by
Anonymous
in
Search Engine Optimization