Isn't that false advertising ?
2007-03-17 04:23:45 · 4 answers · asked by Samantha 6 in Food & Drink ➔ Beer, Wine & Spirits
I've wondered this since they introduced it years ago. Further, how can you buy "Genuine Draft" on tap? Isn't Regular Miller draft beer, as it's on tap?
It's all about marketing, finding a new product to fill a niche in an incredibly crowded market place.
I wish someone from Miller would answer this (they're owned by some South African company now . . . ).
Good question!
2007-03-17 04:51:27 · answer #1 · answered by Anonymous · 0⤊ 0⤋
It's supposed to have that "fresh draft feeling".
I'm less worried about it being called "draft" than I am about it just being called "beer", which it is a poor imitator of.
2007-03-17 04:26:24 · answer #2 · answered by T J 6 · 1⤊ 0⤋
About as false as them saying it's light beer and it weighs the same.
2007-03-17 04:32:13 · answer #3 · answered by Anonymous · 1⤊ 0⤋
You'll find this kind of advertising all over the place.
2007-03-17 04:31:39 · answer #4 · answered by Tom ツ 7 · 0⤊ 0⤋