English Deutsch Français Italiano Español Português 繁體中文 Bahasa Indonesia Tiếng Việt ภาษาไทย
All categories

4 answers

Probably like a million or more. For a little decal maybe.

2007-02-24 08:08:14 · answer #1 · answered by #24 Jeff Gordon Rules!!!!!!!!!!! 3 · 1 2

i know it sounds like a simple question that deserves a simple answer but it is really much more complicated than that.

how much money it will cost you to sponsor a Bush car for one race really depends on what you expect to get out of it. If you just want to get your company's name on the side of a car and some pictures of it going around the track you can probably spend as little as 50 to 70 thousand dollars. all you need is a legal car, a driver, a limited pit crew and some paint!! you could show up at a race with less than a full field of drivers, for instance only 41 cars showed up for inspection at Fontana this weekend, and you are in the race!!

don't expect to do well for that price. in fact, expect to be black flagged for not meeting minimum speed after about 3 laps.

now thats the bare minimum. you can work your way up from there to becoming a full sponsor on one of the top teams, having show cars in your paint scheme and all kinds of hospitality events. i doubt it will cost you anywhere near a million for a single race but it sure as hell won't be cheap!!!

2007-02-25 12:44:46 · answer #2 · answered by Fizz 4 · 0 0

this is just one sponsor that i could find,but it gives a ballpark figure as to what others may pay also:


Winery gets on track

Recognizing the mass appeal of NASCAR is Ravenswood Winery in Sonoma, a primary sponsor for three races in the 2006 NASCAR Busch Series, which is one level down from the granddaddy Nextel (previously Winston) Cup. When the Brewco Motorsports No. 27 Ford represents Ravenswood on the track, its paint scheme is white with red splashes representing Zinfandel.

Ravenswood Racing didn't run at Infineon Raceway last weekend. The winery turned its "No wimpy wines" slogan into "No wimpy wahns y'all," and was the naming sponsor of the Nextel Cup Pole Day at Infineon on Friday.

On the hill overlooking turns 7 and 8, the winery set up its Zinfomaniacs Tour trailer, complete with two 10-foot-tall plastic Ravenswood Zinfandel bottles on the roof that could be seen from the opposite side of the track and on certain TV camera angles.

Visitors to the trailer were given complimentary 1-ounce tastes of Zinfandel and Chardonnay, buttons and bumper stickers, and could have their photo taken next to the Ravenswood Racing show car.

On Sunday, Ravenswood wines were sold at the trailer and concession stands, and served in and hospitality suites.

"Ravenswood built a great brand on grassroots marketing," says Jeff Lubin, marketing director for the winery that is celebrating its 30th anniversary this year. "Now we've gone into event marketing, with our Zinfomaniacs Tour around the country, and the Busch Series races in Phoenix, Bristol, Conn., and Watkins Glen (N.Y.).

"It will take some time to make an impression on race fans, but so far we've gotten very positive response. We sampled 3,000 consumers on Sunday and took 507 photos of fans with the Ravenswood car. We sold four cases of wine on Sunday (the only day it was available), and it was great to see fans take their bottles to the Ravenswood Wine Garden and watch the race from there. The momentum is starting, and we'll definitely do this again next year."

The cost to Ravenswood: Approximately $100,000 per race, Lubin says.

2007-02-24 17:06:58 · answer #3 · answered by chris d 2 · 3 1

LIKE A BIZILLION DOLLARS.

2007-02-25 10:06:13 · answer #4 · answered by chiefslapaho 3 · 0 0

fedest.com, questions and answers