what is the difference between advertising and public relations?

Answer 1

public relations has more to do with articles that are published and includes internal communications with employees. you do press releases and stuff like that.

advertising is more about trying to get customers and control brand image.

Answer 2

The normal goal of advertising is to increase sale, leads and take a larger share of the market

Whilst PR is about improving public perception of your company, product or service,

Adverts always finish with what know as "call to action" where the viewer, reader or listener is told how to get hold of a certain product, or service this would be something like Call 01611231231 now or Visit www.tristaronline.co.uk

Public Relations is totally differant its all about associating your brand with certain views and beliefs Like companies sponsoring sporting event is PR

Answer 3

the goal of advertising is to sell a product, increase sales/market share, attract new customers - usually there is an end result that can be measured.

public relations is more about selling an image, creating a relationship - how you want the public to perceive you.

advertising is also running print ads in newspapers, magazines, etc or on billboards, bus stops, whereas public relations includes things like event sponsorship or running awareness or outreach programs. anything that makes you feel warm and fuzzy is PR and anything that makes you want to open your wallet is advertising.

Answer 4

Advertising is way of getting publicity or become popular.
public relation is increasing bonds with people, mostly with human beings.