Would you buy shoes if they were sold in a paper bag??

Question

Hey yall, I'm doing a project where I have to rebrand Airwalk. I want to do something with the packaging and i was wondering if you buy a pair of shoes that didn't come in a box, but a paper bag with graphics on it. If not a paper bag what kind on container would you like to see instead of a normal shoe box. Thanks for your help

Answer 1

Like a clear plexy glass box, that would be cool, still a box, but a cool box!

Answer 2

There was a designer who sold a tshirt in a tin can once but I've forgotten their name.

I think presentation is very important, I wouldn't feel happy pulling out a pair of £200 shoes from a paper bag. They would get damaged aswell.
I'd like a nicely gift wrapped box, or like a vintagey chocolate box.

Answer 3

A sturdy paper bag kind of like a gift bag with good graphics on it would be good. You know the kind you do not want to just throw away. It is all in appearence. A plain old bag I would not want but one that catches my eye and looks like some work has gone into it would be great. Good-Luck.

Answer 4

Why not? I usually end up throwing away most of the boxes eventually. But a bag, I can always use that for lunch or to take out some garbage.

Answer 5

I hate branded stuff like that.. it dates itself and then ultimately costs more money, not just because you paid more for it in the first place but also because now your child wants you to replace it now that its not cool.