The lastest cadbury advert?

Question

http://youtube.com/watch?v=TnzFRV1LwIo

Do you think it is profound?

I personally think it has nothing to do with chocolate, however, the real trick is that people will talk about it what do you think?

Answer 1

I have to say it's a very different advert for cadburys. But it's memorable so people will go out and buy the chocolate with that advert in mind.