Who's money is really sponsoring the Nascar teams with Army, Navy, Coast Guard,etc.?

Question

I feel very good to see our men and women being represented at the races. However, with our country going deeper into debt because of the war, How can the Military sponsor these teams, and need money to support our troops?

Answer 1

The armed forces pay for advertising to recruit people. What better advertisement is there than sponsoring a car in the fastest growing sport. Wide range of exposure, don't you think?

Go JR>>>>

Answer 2

Wow-for a minute there, I thought I went to the political forum for a minute (if you think things are crazy in here- you should check out the Q & A in there- whoa!). I digress.
Speaking as one who has been in the advertising business for 15 years, the above answers are spot on. If they didn't spend the money on the cars, they'd spend them somewhere else. When one considers the NASCAR demographic, it is money very well spent.
To the former Marine- I like your idea. I would not be surprised to find out they get some kind of discounted rate as sponsorships go.
On a related note, my son just got a 3-pack of die cast military-themed NASCAR cars from Memorial Day Weekend. The #88 Navy Busch series car, the #16 Coast Guard car, and the #25 National Guard car. He loves 'em. The power of advertising.
BTW- I also have a t-shirt of the #24 Department of Defense car that Gordo crashed in the Coca-Cola 600.
I'd say there's some good bang for the buck for that sponsorship.

Answer 3

Since the money spent by our government on our military is mandated by the Constitution, why would you have a problem with it?


We have a volunteer military and they have to recruit volunteers. Way better than paying for a conscription army as a volunteer army gives, pardon the pun, more bang for the buck! The military is trying to recruit young men and women who as NASCAR fans are probably athletic, may already have a mechanical aptitude, interested in computers and/or ultimately "gung ho" about a military career simply because of family history.

Personally, I would much rather the money be spent just as it is, Constitutionally, than the way most tax payer's money is spent, wastefully and far outside the Constitution.

I really wanted to jump on my Free Republic stump on this but I won't.

God bless our troops and may our government come to understand that our survival as a free republic is non-partisan.

If you can read this, thank a teacher. If you can read it in English, thank the military.

Answer 4

Ralph, what planet are you on? I would like to make a simple request, if you have no clue what you are talking about then refrain from answering. Do you even know who the President is?

OK now that that is out of the way. As a former (16 year) soldier I can say the same thing a few others did. If they didn't spend it here it would be spent some place else that would get a lot less exposure. It all comes out of the recruiting budget. Yes this is also tax payers dollars. But it is tax dollars well spent.

Answer 5

That's exactly what I want to know too!!!
That's government for ya, spend it where it really doesn't need to go, BUT, don't get me wrong, it's ~great~ that they sponsor our beloved sport. Makes one even more proud! Especially with the flyovers and other patriotic activities at each race.

What I want to know is more about the "U.S.Boarder Patrol" sponsorship of the 28 Busch car. That's an interesting one, Scene Daily website says this;
"Financial terms were not disclosed."

http://www.scenedaily.com/stories/2007/05/07/scene_daily413.html?from_rss=1

Does this mean they don't pay full price as other product sponsors do, if they choose not to disclose the money spent?
Same for the Armed Services?

Answer 6

Consider this - how many young men and women in the target demographic for recruitment follow NASCAR, are likely to go to a race (where they have recruiting booths), and who are patriotic enough that they are more likely to join the armed forces?

I would imagine that the return on investment by way of numbers recruited via NASCAR as opposed to other recruitment efforts would MORE than justify the expense of sponsorship.

Answer 7

Our military has a recruiting budget. That's where the money comes from that sponsors these cars. If it weren't spent there, it would be spent on billboards, tv/radio commercials. It wouldn't be spent on anything but recruiting. Nascar has such a large viewing and attending audience, they feel that it's a good market for them to advertise in.

Answer 8

Nice point.
The military service has an advertising budget and how they spend it is up to each branch of the service,
This tactic is used to get recruits.So if someone enlist because of seeing the service branch on a car it worked.

Answer 9

just like roger said there is a recuiting budget. think of it this way. you really have to look at it from a bussiness propestive. all it really is is advertising. just like coke or valvoline. get the word out so people join. and personally i think that if schools wont let military recruiters in the schools they shouldnt let college representinitves in.

Answer 10

evreryone who pays thier taxes pays for a military sponsorship on a race car. personally i think every car on the track should have some kind of military sponsorship on the car without the military having to pay for it. being a former marine, i think we all owe them a debt of gatitude.