English Deutsch Français Italiano Español Português 繁體中文 Bahasa Indonesia Tiếng Việt ภาษาไทย
All categories

With today's digital technology, isn't it possible for cable and satellite providers to accurately measure what EVERY subscriber household watches at all times?

I think a lot of good shows are getting canceled because the "selected Nielsen viewers" aren't watching them. I wonder if, now that it's possible to measure a much larger set of viewers, we should do just that.

What are your thoughts?

2007-07-20 02:58:15 · 2 answers · asked by Scotty Doesnt Know 7 in Entertainment & Music Television Other - Television

2 answers

I think they should do it like they did on Max Headroom. Have a monitor in the board room to constantly measure rankings. They could tell the minute that Max got on the air that ratings jumped.

I think instant feedback measured over the span of 1 month could give you a pretty good idea if the show what HOT or SNOT!

2007-07-20 04:58:40 · answer #1 · answered by csucdartgirl 7 · 1 0

They extrapolate the numbers out based on the p.c. of folk staring at interior the nielsen residences. it is not thoroughly precise, yet precise adequate for the needs of advertisers and manufacturers. And once you're attracted to being a nielsen contributor, see this link.

2016-12-10 17:30:45 · answer #2 · answered by ? 4 · 0 0

fedest.com, questions and answers