what can a used car dealer do to have a good image,earn trust of the customers and counter the popular stereo-

Question

ype?Urgent...plzz ans

Answer 1

sell products that are reliable, most dealers are going to the certified program, the factory will give better rates, and the car has an extension to the factory warranty, of which you can enhance it and add years or mileage or both to the factory's warranty. if the dealers honor their word and stand behind the vehicles they sell, they will slowly loose the stereotype. we are definitely headed into the right direction, with reg z, and m, which are full disclosure regulation.
hope that helps.

Answer 2

A dealer has to pick his market, and offer products that fit that market. If you offer a good car, and a fair price, you can be successful. If you are in a depressed area, you want to sell cheaper cars. You amy also want to have the cheaper cars if there are a lot of new car dealers in your area. The used cars offered by new car dealers can me more expensive than many people can afford.

Be upfront about any warranty you offer. I sell most cars as-is, and on some I will give a 30 day limited warranty. I offer my customers a chance to take a car to their own mechanic to be checked out, (at their own expense) prior to purchase. I actually recommend that they do so!

The idea of a 3 month 3000 mile bumper to bumper warranty is nice, but you have to have enough profit in the deal to cover your costs. Customers are going to nit pic a car to death with that coverage.

Use the stereotype to your advantage if you can. I joke with customers about forgetting my white belt and plaid pants today.

Answer 3

Offer a if-it-breaks-we-fix-it 3 month/3000 mile warranty on every car. Give fair trade-in values, and don't allow anyone to sign anything until they fully understand it.

Answer 4

Be honest and stand behind your product.Give good customer service.