2007-07-16 00:46:12 · 3 answers · asked by felix q 1 in Business & Finance ➔ Advertising & Marketing ➔ Other - Advertising & Marketing
Determine what the customers want through research, surveys, focus groups, etc. Determine what the competition is offering. Determine what needs to be in a new product to win the customers over. Set pricing, packaging, positioning, placement, etc.
2007-07-16 01:23:57 · answer #1 · answered by hottotrot1_usa 7 · 0⤊ 0⤋
My opinion of this has changed dramatically recently.
I used to think it was all that mattered. But now I think it's mostly product quality (to get the 'pass along to friends' effect).
However, I still can't get over the MSFT vs. Apple and local awesome pizza place vs. Domino's conundrum. It's tricky, but I guess it's produce the best & market the heck out of it. Without either,it's not gonna fly..
2007-07-16 12:36:39 · answer #2 · answered by Zor B 1 · 0⤊ 0⤋
It is the most important part - without marketing how will a product go onto the market?
2007-07-16 02:59:19 · answer #3 · answered by Anonymous · 0⤊ 0⤋