Why is there no period after the Dr. in Dr Pepper?

Question

Dr Pepper is a soft drink distrubuted by the Coca-Cola Company.

Answer 1

Stylistic reasons

The reason being because at one time, the way the logo was slanted, Dr. would look like Di, as well as to remove any medical connotation with the product

Answer 2

"Q: Why was the period in the Dr part of Dr Pepper (as in Dr.) dropped? And is Dr Pepper technically a cola or does it fall into a noncola category? I believe there was a court ruling on this at some point.

A: Very observant of you to notice the missing period!

According to Joy Summar-Smith, research coordinator at the Dr Pepper Museum in Waco, in 1950 the company decided to update their image. The Dr Pepper Company assigned the Ruthrauff & Ryan agency to conduct a consumer study and propose a new logo. They chose a new typeface – an italicized block sans serif font. The "r" in Dr was a slanted line with a large round dot to form the letter. When the period was added, it looked like it said "DI:" instead of "Dr," so the period was dropped. There was a lot of discussion about whether or not to drop the period, but since it was a trademark and artistic license could be taken, they decided to eliminate the period."

Answer 3

I know that it used to have the period after the "Dr" for a time when the drink was originally released, then after some time and (i think) after the can/bottle changed designe they ended up dropping the period for some reason.... i don't think it has to do with bad grammer or anything, they just ended up dropping it....

Again, Im not sure about all this, but I'm fairly sure that I've heard this before

Answer 4

"Q: Why grew to advance into the era contained interior the Dr component of Dr Pepper (as in Dr.) dropped? And is Dr Pepper technically a cola or does it fall correct right into a noncola form? i've got have been given faith there grew to advance right into a courtroom ruling in this in some unspecified time contained quicker or later. A: Very observant of you to be wakeful the lacking era! in accordance to exhilaration Summar-Smith, learn coordinator on the Dr Pepper Museum in Waco, in 1950 the organization wanting to interchange their photograph. The Dr Pepper organization assigned the Ruthrauff & Ryan organization business enterprise to habit a shopper learn and propose a sparkling sort. they chosen a sparkling typeface – an italicized block sans serif font. The "r" in Dr grew to advance right into a slanted line with a extensive around dot to form the letter. at the same time as the era grew to advance into extra, it regarded like it stated "DI:" quite of "Dr," so the era grew to advance into dropped. there grew to advance right into a lot of dialogue approximately no undergo in strategies if or to no longer drop the era, yet because of the actuality it grew to advance into an indicator and imaginitive license might want to be taken, they wanting to do away with the era."

Answer 5

Bad grammar on the part of the Coca-Cola company. There should be a period.

Answer 6

When the last letter of an abbreviation is used, then no period is required. This will be true for Mr, Mrs and Dr but not for Prof or Esq which need to be Prof. and Esq.

Strange isn't it.

Answer 7

Because it's not an abbreviation for Doctor. It's a name.

Answer 8

He was a man. He didnt have periods.