How can I train my inside sales staff to do "cold calling"? What kind of script can I supply them with?

Question

This is for the construction industry. We distribute building materials to both retail customers and contractors.

Answer 1

Just type up a one page script as you would do it:

"Hello, My name is Jane. I work for ABC company. We're a distributor of building materials, including bricks, nails, lumber, etc. Who is the person in your company that buys those kind of items?

May I speak to him/her please?

thank you.



For the decision maker:

Hello, My name is Jane. I work for ABC Company. We distribute bricks, lumber, nails, and related construction products. Do you purchase those products for your company?

What kind of products does your company use?

Where are you currently purchasing them?

Could I have my boss, Mr Brown, stop by and give you a catalog of our items? Would Tuesday at 10am be a good time for him to stop by?

Thank you.

Answer 2

If you are serious, I can help. I have developed cold calling scripts for the mortage industry, healthcare, and online services.

For $100 I will speak with you on the phone and we will create a script together.

Also, for your inside cold calling staff you need to hire the right kind of personalities regardless of their previous experience. You need selfish, cold-hearted people who don't know the meaning of the word "no."

Contact me at [e-mail]

Rates negotiable.