Should the price of your artwork(product) be the same, from gallery to gallery?
I'm just beginning and have been invited to two different consignment galleries. I went to one gallery and we came to a reasonable agreement on retail prices. Afterwards, I then when to the other gallery and they suggested that I lower the retail prices.
Is having different retail prices, from business to business(galleries) a Good thing? What should I do?
2007-05-29 15:14:52 · 3 answers · asked by Stony 4 in Business & Finance ➔ Other - Business & Finance
I have had my own retail business and the first thing that comes to mind is the area the gallery is in. Having different prices for the same thing in various locations is not new or uncommon. It could be that the first gallery felt their customers would pay the price they were asking while the second one know their customers won't. It is not a good or bad idea having two different price points. Art is a little different from other merchandise and you generally find prices in the same range. That could be anywhere from $30 - $100 difference. If its a painting sometimes the difference can be in the cost of the framing. I am presently negotiating to purchase a limited edition framed print from an artist. The artist has it on his website at an average cost of $45.00 more than the gallery. (its usually the other way around but that is what he has chosen to do) Needless to say I will purchase from the gallery.
It only matters that you sell. What I would not do is have two different price points in gallerys which are close to each other so potential customers can compare. That would make it look bad on the gallery charging the higher price and it could filter down to the artist.
Be confident that both stores are asking what they believe they can get and they know their customers.
I hope this helps a little. All the luck in the world to you. You've entered an exciting phase of your work and I wish you well. Can I suggest that you not put a lot of items in either place just yet. Try with a couple and wait to see what the climate is like and the response will be. Then you will be in a better position to judge the financial end of the business.
2007-05-29 15:31:50 · answer #1 · answered by felix 3 · 1⤊ 0⤋
Stony, I agree with the person above me. I have experienced the same thing. Add the Internet to that and confusion is the norm. I have done "sidewalk" sales, and they aren't good for originals, for the most part. If you can afford the cost of having fine art lithographs (get a specialist, DO NOT have just any lithographer do it) made of several pieces, you can charge much less for those, and just hang your original, with it's higher price, for the public to see. Lots of artists find that effective. Let me know how it goes for you. I've just moved 2,000 miles away from my home and I have to get established all over again. Scary!
2007-05-29 21:33:56 · answer #2 · answered by Jeanne B 7 · 2⤊ 0⤋
Many companies at present are making use of automatic platforms because of the fact they don't continually have team available to respond to telephones. the customers interior the keep could have priority over a telephone customer. that's occurring greater because of the economic device and shrink backs. good customer help is frequently plenty greater suitable at self sufficient shops. The greater those that save at huge field shops and proceed topersistent out the smaller independents the top effect would be much less customer help.
2016-12-30 06:37:03 · answer #3 · answered by Anonymous · 0⤊ 0⤋