what would draw you to a coffee shop?

Question

if you were opening a coffee shop how would you want it designed to attract a certain crowd? and what would be the target age group?

what would your interior be? or a theme?

what about furniture?

if you wouldn't open your own, what would draw your attention to one to which you would visit there again?

Answer 1

There needs to be a good atmosphere, something that catches the eye and would draw the person in. Not just another usual place but something unusual. It looks like a coffee shop but your head says it's not. Having the usual items will attract people but making it different from the rest would draw more people. Give people something more than the usual coffee shop would do. An art gallery or even other objects would help. The smell of coffee freshly grided draws people to the shop when they pass by. Even having an outdoor garden where people can sit with the green life helps.

The selection of cakes and other nice sweets help and the presentation of everything goes well. Having the staff knowing regular customers names is a bonus advantage and a friendly gesture will bring people back. An original name gives it a charm that makes the coffee shop stand out from the rest and getting to know the customers helps also.

Music doesn't always appeal to most people and targeting an age group is never a good idea. You need to try and get a shop to appeal to everyone by mixing ideas such as having retro mixed in with classic or along the lines. have things in a garden with Teapots stuck on a wall with plants growing out of them. Unusual is good in ways.

Answer 2

If I were opening a coffee shop, I would target to age 16-66...not a specific generation. I would want it to be classy and affordable. A place where there were comfy sofas as well as counters where people could get on their laptops and work. Rather than doing a Starbucks type theme, I think it would be cool to look like a lodge...pine floors, log cabin look, fireplaces...like a getaway kind of feel.

I don't go to Starbucks very often because of the price and they are so crowded! I hate waiting in lines.

Answer 3

I'd want a shop that attracts people of any age. The atmospere should be relaxed. The target group should be regular people who have jobs, not those posh ppl who pose around looking scary.
Good coffee and reasonable prices draw my attention any time.
I'd go in just for the tastiest coffee in town. Or very tasty at least.

Answer 4

Good coffee, comfortable seating, varied lighting, some for reading, some for relaxing, some group seating in case I come in a few friends, some single or duo seats in case I want to be alone, I like warm colors, and dark English furniture, a club look. I'd like to to appeal to all ages, even babies in the afternoon when I might have teas for mothers and children, or evening coffees for older people.
One thing would be truly necessary, really good pastry.
NO prepackaged or tasteless pastry at all.

Answer 5

GOOD COFFEE

Don't over think it. The more couches, chairs, tables, etc you get the more you are investing. Keep it simple, then if it works out and you have success add the furniture.

As for age group, go for the young professional (probably between 20 and 35 or so - male and female). They are usually the most likely to use the caffeine boost to get going in the morning.

Keep it simple, have great people behind the counter that are outgoing and friendly (great product + great customer service = HUGE SUCCESS!!)

GOOD LUCK w/ it!

Answer 6

My hubby and I were just talking about this!

I would have very low prices on my coffee. It's odd how much people are willing to pay for coffee, think of all the repeat costumers you would have.

I think I would style my shop in old-world contemporary. Let it feel intelligent, yet new and fun.

I think that coffee shop need to have Huge plush chairs and large coffee tables with tons of books to pick up and read if you would like.

I think the lighting should be bright enough to read and feel happy- but dark enough to relax you if you like. (so probably use lamps, not celling lights, so I could decide where I would like that light to be.

Ohhh! and I would hire people to be my "customers" to check up on the service of my workers. I have worked with lots of people who are just nice to the boss, but when a person comes in to buy, they become cold rude people.

hope that helped! it was fun to answer!

Answer 7

why to search far if the answer is right in front of you.
Check STARBUCKS marketing strategy, it's cool lounge, the colours are half dark brownish, cosy ambiance, intimate sofa, unique menu and always new or special drinks.

don't ever use chairs, but couches or sofa that gives you the feeling of happiness where you are, like if you forgot the whole world outside the walls of the coffee shop

Answer 8

This may sound stupid, but I'd want an old cafe setting. And a choice of iced tea, and food that wasn't sweet. Something savory and warm.

The local place near me (ABC Bakery) offers 7 different iced teas and things like quiches and toasted bagels. Don't overlook the people who are diabetic or just don't like sweets. They have a good mix of both coffee and tea, and sweet and savory. It's an awesome place for anyone.

Answer 9

it would take a special shop to get me away from Dunkin' Donuts. you would have to cater to your bohemian-clove-cigarette-smoking, lounge-around-and-drink-coffee-all-day types; but have a service fast enough to get your work-a-holics back on the road in 2 seconds. I've yet to find a mom and pop coffee shop that does both. PS. I'm the give me my coffee the way i want it in 2 seconds type.

Answer 10

I think you should target all age groups, including teenagers. And music always playing. A lot of cookies and cakes and very tasty coffee. =D