this question is for anyone who is in the car business and sells cars new or used. what is the best reply to someone who tells you they only want to test drive the car but they are not ready to buy today, in other words a jack who only wants to jack you. how can you get rid of them in a nice way
2007-04-28 19:55:40 · 9 answers · asked by oldskool 2 in Cars & Transportation ➔ Buying & Selling
He’s saying it to avoid dealer pressure, let him test drive and sleep it over, just like you would do before spending this amount of money, if he will see you’re honest and not dealerish, he will trust you.
2007-04-28 20:06:06 · answer #1 · answered by private p 1 · 2⤊ 0⤋
You're obviously new to the business. Has anyone bothered to train you properly yet? Here's the way it works:
The minute anyone says to you that they're not ready to buy yet, that's the first sign you need to control the sale. If you don't take them for the ride now, you'll never see them again and get a second chance. Put them in the vehicle, make sure you do a good presentation on the drive of features and benefits and answer any questions. Now, when you get back from the drive, sit them down and just go over some of the positive feedback they gave you during the drive. This will help "take down the wall" between you and your customer, making things easier as you go. Don't EVER expect the sale to fall in your lap. That's not selling, that's order taking. If you try to operate from that level of thinking, you won't last 3 months in the business.
Regardless of what others might tell you about selling cars, the right way is to be professional and courteous because THAT is what customers will remember about you when it's time to trade in the last one you sold them.
BTW, what dealership do you work for. They obviously need a consultant to train their salespeople properly. Have them contact me at my listed email address.
2007-04-29 03:09:30 · answer #2 · answered by gtrman06708 2 · 0⤊ 0⤋
I would think that your job as a salesman is to "sell" them into wanting to buy a car. If they're in the lot, they're interested in buying.
If a person asked to test drive a car I'd throw them the keys, and sell them into purchasing the car during the test drive. Even if they don't buy the vehicle that day they may stroll on back the following week looking for you.
And at the very least you can treat them right and ask for some referrals of people that may be interesting in purchasing a new car.
2007-04-28 20:07:42 · answer #3 · answered by Casey C 1 · 2⤊ 0⤋
I'm with Bostonian on this one. You will never make a sale if you don't give someone the opportunity to drive a car. They may not want one today, but if you treat them right, when they want to buy, they will come to you because you treated them right. In many states the customer/or person who test drives a vehicle, must sign a "borrowed car agreement" Which has a lot of the potential customers information...phone number etc. Or just get that information in conversation..It could be helpful. Who knows, he could know someone who really wants to buy a car, and if you treat him right, they will recommend you..so ham it up...suck it in..Some of the auto salesmen I worked with would even send out a thank you note thanking that person for the opportunity test drive a car! And I can't begin to tell you how successful he was!!
2007-04-29 01:15:26 · answer #4 · answered by just me 6 · 1⤊ 0⤋
We go for a ride. If you blow him off, you don't deserve the sale and should re-think your career path. When you blow a potential customer off, you will NEVER EVER EVER sell them ANYTHING. Even if he's not ready to "buy today" a PROFESSIONAL salesman will turn him into a BUYER tomorrow.
Only a small percentage of walk-ins buy on their first visit, especially when they are checking out the market. Buyers today are more savvy than ever before and a pro will use any contact time to develop the sale.
When I'm buying, I take careful note of how I'm treated. The jerk who blows me off is GUARANTEED a NO SALE, today, tomorrow, and forever.
2007-04-28 20:11:52 · answer #5 · answered by Bostonian In MO 7 · 1⤊ 0⤋
well you can do like the mistubishi dealer does. First have them sit down and fill out all of the information to see if they are even capable of buying the car, if they are not you can say I'm sorry but can i show you something that might be a little more in your price range. Unfortunately, that is your job and unfortantely, lots of people just want to brag to their friends that they test drove this or that and all you have to do is deal with it.
2007-04-28 20:03:53 · answer #6 · answered by Eclipse 5 · 0⤊ 1⤋
in lots of circumstances sure, the salesperson does. I went for the time of the comparable undertaking to aim force a $15k Mazda6 Lux activities without my finished license yet all in all i replaced into high quality; purely focus on the line and the automobile you're utilising and you'd be high quality. purely submit to in techniques which you're utilising a skill purchase so which you will desire to make your individual tests without the automobile salesman entering into your face too plenty.
2016-10-04 02:03:00 · answer #7 · answered by ? 4 · 0⤊ 0⤋
If you really think they're only out to jack you, why be nice to them??? And if you're not sure - let the guy drive the car.
2007-04-28 20:03:03 · answer #8 · answered by Anonymous · 0⤊ 1⤋
ask for a $500.00 deposit up front before they test drive it , if they are serious they will pay-up, a dealer i got my SUV from does this to discourage that very thing and they say it works, most people who test drive there leave with the vehicle, good luck.
2007-04-28 20:05:35 · answer #9 · answered by transplanted newfie 2 · 0⤊ 2⤋