Does the above catch phrase make you want to know more about the business it represents and (assumng you take a moment to visit the website) does it accurately represent the company www.bizjetexpress.com
Im planning a marketing campaign for my new company and i would be grateful to hear from the travelling community what they think.
Thanks in advance
Peter
2007-04-13 03:29:35 · 4 answers · asked by Tipster 1 in Travel ➔ Air Travel
It made me want to open the question as I thought it was something that i would be interested in as I fly alot. So yes. i definitely caught my attention
Good Luck.
After looking at some of the other answers, just wanted to say not to worry too much about the name. Do you think Richard Branson worried about calling his corporation and airline 'Virgin' ?
Bizjet does sound like it could be a cheaper end of the market, first class airline, but isnt that exactly what companies are looking for? The people who fly first class are not the ones who usually pay for the ticket!
2007-04-13 03:39:33 · answer #1 · answered by Anonymous · 0⤊ 0⤋
Sorry - but I agree, the name needs changing, I opened it as I was curious but looking at some of the other companies that offer this kind of travel they have some great names. i.e. SilverJet. BizJet does sound like it's aimed at the lower end.....
I have looked at the website very quickly and I think that some less experienced travellers will assume that those prices are return costs?
However, now I've looked at the website it is bookmarked for our next trip.
2007-04-13 07:52:43 · answer #2 · answered by Jojotraveller 4 · 0⤊ 0⤋
Peter.
No it doesn't. The names sounds cheap and tacky. It does not convey that you are operating in the market of Executive travel. It sounds like you are flogging cheap flights.
Business companies could look at the name 'BizJet' and think it's just slang, that no care was taken.
Just my opinion. (Your website is very basic, again, giving a wrong corporate image). I wish you the best, travel is cut throat as you know.)
2007-04-13 03:44:09 · answer #3 · answered by Tiger01204 5 · 1⤊ 0⤋
No I wouldnt bye it I think. Its to basic. Every one is speaking about first class and express these days so you want make people feeling special and selected with that slogan.
Maybe something like this "Bizjet express is taking care of your buisness - faster and better than anyone else!"
Or: Bizjet express - Youre best flying and working experience ever.
O bizjet express - We are there for you.
Make the customer feel special and selected and they will pay. Johan
2007-04-13 04:39:39 · answer #4 · answered by Johan from Sweden 6 · 1⤊ 0⤋