what does the term "end-users" mean? i have a marketing class and they mention end user but i have no idea what does it mean
2007-03-17 09:10:24 · 8 answers · asked by iazniguy 1 in Education & Reference ➔ Words & Wordplay
It means the person who's ultimately using the product. That is the "end" user.
For example:
A supplier makes computer parts. The end user is NOT the computer company, it's the computer consumer.
A fabric company weaves fabric to cover couches. The end user is NOT the couch company, it is the couch potato that watches TV while sitting on that fabric.
etc. etc.-- it's all context- dependent.
If it's SOFTWARE you're dealing with, you're probably talking about the human that uses the software in the end, the person who's buying that software off the shelf, not the multiple middlemen that buy the product to sell it to the consumer.
The end user = consumer.
2007-03-17 09:13:20 · answer #1 · answered by sisofphil 2 · 0⤊ 0⤋
When software is thought up/developed/marketed and more, it goes through a LOT of steps and phases. But at the VERY end of the road for software comes the user.
Since the user is at the "End" of the road in a softwares life, the user that uses it is called the "End User".
Hope that helps.
2007-03-17 09:14:04 · answer #2 · answered by Love Answers 2 · 0⤊ 0⤋
It means the person using the computer or program. I work for a technical support centre for HP and end-users are the people who use our products or any other company's software.
They are the consumers.
2007-03-17 09:13:55 · answer #3 · answered by teena9 6 · 0⤊ 0⤋
The "end user" is just what the name implies. The person or business that is the final "end user" of a product or service.
They are not the manufacturer, wholesaler, or retailer of the product or service. They are the retail buyer.
2007-03-17 09:15:09 · answer #4 · answered by know da stuff 4 · 0⤊ 0⤋
Not the designer, not the manufacturer, the people that actually purchase and use the product. Ie: "end user".
2007-03-17 09:13:27 · answer #5 · answered by Anonymous · 0⤊ 0⤋
The person on the end of the chain, from manufacturer, to distributor, to consumer, or end- user
2007-03-17 09:15:06 · answer #6 · answered by Randy S 2 · 0⤊ 0⤋
The retail purchaser who will actually use the product.
Here is a question for your class.
Where are all the old razors that we had before disposable ones?
2007-03-17 09:16:09 · answer #7 · answered by Lowell R 3 · 0⤊ 0⤋
The consumer, or the business or person that is using the product.
2007-03-17 09:18:36 · answer #8 · answered by Anonymous · 0⤊ 0⤋