in 1896, Henry John Heinz noticed an advertisement for "21 styles of shoes." He decided that his own products were not styles, but varieties. Although there were many more than 57 foods in production at the time, because the numbers "5" and "7" held a special significance for him and his wife, he adopted the slogan "57 Varieties."
2007-03-09 12:56:15
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answer #1
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answered by ♥ ltlsunny ♥ 6
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In the early days, Heinz wanted to advertise the great number of products they had. The number 57 was chosen arbitrarily, when in reality they had over 60 products and today have over 1000.
2007-03-09 20:53:33
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answer #2
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answered by Cyndie 6
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Took 57 tries to get it right
2007-03-09 20:52:16
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answer #3
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answered by Kiss My Shaz 7
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It was the number 57 recipe that they picked.
2007-03-09 20:55:42
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answer #4
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answered by johN p. aka-Hey you. 7
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They didn't taste as good. Recipe number 57 was the best. Same as WD-40. It was the 40th try and it worked.
2007-03-09 20:53:15
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answer #5
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answered by David B 5
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56 isn't as sexy as 57!
2007-03-09 20:56:26
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answer #6
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answered by Barlow 6
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supposedly there are 57 ingredients in it
2007-03-09 20:52:21
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answer #7
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answered by chevy 4
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i think its because they have 57 ingredients or something..
2007-03-09 20:56:23
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answer #8
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answered by Nay 2
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there is no 57 ingredients its just a slogan...!!!
2007-03-09 20:51:37
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answer #9
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answered by SmoothCharacter 7
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I'm glad they didn't go 12 more
2007-03-11 18:39:28
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answer #10
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answered by HEY boo boo 6
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