No she was made up character to give a personalized response to consumers. Check out this website:
http://en.wikipedia.org/wiki/Betty_Crocker
2007-03-05 11:51:35
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answer #1
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answered by MISS 84 5
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Betty Crocker, an invented persona and mascot, is a brand name and trademark of American food company General Mills. The name was first developed by the Washburn Crosby Company in 1921 as a way to give a personalized response to consumer product questions.
Company executives chose the name "Betty" because it seemed warm and friendly to them. The surname "Crocker" name was borrowed from retired executive personal William H. Crocker. At first "Betty Crocker" was used to the simulation of a personal signature to replies to customers asking advice. In 1924, Betty Crocker got a voice with the debut of the daytime radio broadcast Which was known as "Betty Crocker Cooking School of the Air", But voiced and scripted for two decades by Marjorie Husted. This program would run through 1953 and was a big hit in its time.
2007-03-05 20:08:56
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answer #2
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answered by Tenn Gal 6
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The Washburn Crosby Company of Minneapolis, one of the six big milling companies that merged into General Mills in 1928, received thousands of requests each year in the late 1910s and early 1920s for answers to baking questions. In 1921, managers decided that it would be more intimate to sign the responses personally; they combined the last name of a retired company executive, William Crocker, with the first name ?Betty,? which was thought of as ?warm and friendly.? The signature came from a secretary, who won a contest among female employees. (The same signature still appears on Betty Crocker products.)
In 1924, Betty Crocker acquired a voice with the radio debut of the nation?s first cooking show, which featured thirteen different actresses working from radio stations across the country. Later it became a national broadcast, The Betty Crocker School of the Air, which ran for twenty-four years.
Finally, in 1936 Betty Crocker got a face. Artist Neysa McMein brought together all the women in the company?s Home Service Department and ?blended their features into an official likeness.? The widely circulated portrait reinforced the popular belief that Betty Crocker was a real woman. One public opinion poll rated her as the second most famous woman in America after Eleanor Roosevelt.
Over the next seventy-five years, her face has changed seven times: she became younger in 1955; she became a ?professional? woman in 1980; and in 1996 she became multicultural, acquiring a slightly darker and more ?ethnic? look.
2007-03-05 19:50:21
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answer #3
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answered by crazylilwhitewoman 3
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No. She was the creation of the marketing dept. at General Mills. Her visage did change and modernize with the times, however, and there were even "Dear Betty Crocker" columns run in the newspaper to further along this mascot.
http://chnm.gmu.edu/features/sidelights/crocker.html
2007-03-05 19:51:45
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answer #4
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answered by Sugar Pie 7
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