It's Sunday and I'm reading another new car ad >>>> "BUY IT FOR $9,999.00 >>> and then, in the fine print ... along with listing all the rebates it adds, " with $5000 down, cash or trade.
Ok, so thecar may be as low as $14,999. Now .... why don'tyou just list it for $1 and in fine print say that's with $14,998 down ???
Wouldn't that be even more appealing ? I wonder how a car salesmn would feel if he saw a washing machine advertised at $500 and when he went to buy it learned that ..... that was with $550 down ?? Or an ad ..... buy this house for $200,000. ----- fine print >> with $100,000 down ??
Why do car dealers get to advertise with greatly misleading large print ads ? Do they hav different standards ??
2007-02-25 01:49:39 · 8 answers · asked by burlingtony 2 in Cars & Transportation ➔ Buying & Selling
Love your question...Yes its Sunday and I'm sitting here in front of the computer knowing why consumers are still so stupid buying a vehicle with all the tools at hand today
To answer your question go to this webpage on my website http://www.usedcartips.org/SCAMS.html from there should you be interested to know how a dealer sells a car study my website.
2007-02-25 05:34:40 · answer #1 · answered by Anonymous · 1⤊ 1⤋
Because car dealers have the freedom to negotiate the price and try to make as much profit off of you as they can, they will be sneaky, and go as far as they can without breaking the law. Most other businesses just have a price that you pay, that's it.
In the free market, it's exactly that, free. You have to be a smart consumer and stand your ground, eventually agreeing on a price. They are like predators, seeking out the weaker buyers and trying to get as much as they can from them. You need to temper their greed. When they are hungry for a sale, they will back down. If you are hungry to buy, they know it.
Some dealers went to the "sticker price is what you pay" system. No dealing and wheeling, that's the price. The price is lower than the other way, but they know they will attract more people. Some will pay a little more than bottom line for the sake of not bickering. Works out good for both.
2007-02-25 02:03:58 · answer #2 · answered by Anonymous · 1⤊ 0⤋
How else could they get uneducated consumers through the door. You, unlike many people, read the legalese; IE: the little writing under the ad.
Most people go to the dealer and once the make a choice, they get, "Monthly Payment-ed", into the deal. Most consumers don't want to get up and leave, and sheepishly take it on the chin.
Can't blame the dealers for having a good hook.
My advise, stay educated and keep reading, and if you see a car you like, when making the deal, appear to not want it, act as if your settling, and don't be afraid to get up and leave.
TIP, go in on the last weekend of the month. Sales personnel are trying to get in that last deal to make their quota. That is how most dealers get rid of their "non producers".
2007-02-25 01:59:51 · answer #3 · answered by scott s 2 · 1⤊ 0⤋
That's the progressive society that we live in. But it is not only car
dealers. All big businesses do it. Government regulations are very lenient on advertising because it wants businesses to get bigger and bigger. That is where the revenues come from.
You as the buyer have to wade through all the hype to determine what is your best buy.
Do you know that there are over 300 toothpastes? Why?
Do you know that when you see a product that is advertised for say $29.95 and then it has a s/h charge of $6.95 that that s/h charge in most cases pays for the product to be drop shipped from the manufacturer and the $29.95 is profit minus marketing costs.
One has to be very aware of marketing practices and guarantees. Good Luck!!!
2007-02-25 02:13:02 · answer #4 · answered by dVille 4 · 1⤊ 0⤋
automobile revenues are negotiations. the cost they instruct you is basically your commencing element. basically by way of fact the broker tells you the automobile is $13k does no longer mean you'll be able to desire to purchase it for 13k, you could grant them 8k for it. very just about all sellers will promote their vehicles online at a chit than the sticky label as they provide theory to their information superhighway revenues branch a separate branch from the walk ins. in view which you observed the advert, print it up & take it in to the broker & tell them you like that automobile for the 8k. in concept, what they're doing isn't unlawful or unethical besides the incontrovertible fact which you'll be able to desire to constantly be skeptical while dealing w/ used vehicles (dinky unaffiliated a lot have a tendency to be the worst) & constantly mistrust everybody advertising on Craig's checklist---and do a sprint greater advantageous study on that automobile to ascertain 8k is a honest cost & no longer overvalued in any respect. i might recommend you head over to CarFax & enter the VIN & see what comes up. If greater advantageous than 2 or 3 dings arise on the CarFax then that's rather helpful to contemplate procuring the CarFax to be sure what's up w/ the automobile. (all vehicles could have 2 or 3 dings, even variety new vehicles as those are likely keep in mind notices, yet greater advantageous than 2 or 3 and you're watching themes) edit: did you walk in first or did you spot the Craigslist advert first? in case you observed the advert first & advised them you have been there to purchase that automobile for 8k & they advised you "no" & doubled the cost then you definately could desire to have basically walked out because became your first hint that something hinkey became occurring. in case you walked in first & negotiated a cost of 13k & then later observed the advert for 8k then rather print up the advert & flow decrease back in & tell them you like the automobile for 8k or the deal is off. (be arranged to stroll w/o that automobile in the event that they say "no")
2016-09-29 21:34:49 · answer #5 · answered by riopel 4 · 0⤊ 0⤋
Because government regulators get kickbacks and favors from the automobile industry so it's easy to look the other way.
2007-02-25 02:28:48 · answer #6 · answered by Anonymous · 1⤊ 1⤋
Because it gets stupid consumers in the door to buy the car.
2007-02-25 02:44:41 · answer #7 · answered by The Fallen Angel 2 · 1⤊ 1⤋
Caveat Emptor (Let the buyer beware)
2007-02-25 01:54:06 · answer #8 · answered by bobweb 7 · 1⤊ 0⤋