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I need to come up with a name for a new pizza brand for supermarkets. This pizza is cerified organic. Of course, this and/or the Italian aspect can be incorporated into the name. Any ideas? Thanks!!!

2007-02-21 02:07:44 · 7 answers · asked by lucy m 2 in Business & Finance Advertising & Marketing Other - Advertising & Marketing

7 answers

Product names are often composed of multiple parts—including the brand itself and a brief (1-4 word) description. An example in the pizza category is “DiGiorno Rising Crust Pizza” where the brand is “DiGiorno” and the description is “Rising Crust Pizza."

This approach enables a single brand to be created in the marketplace (generating economic and consumer mind-share leverage) while supporting multiple products. And when a brand becomes well known, the description is often dropped as it is no longer required by consumers (consider the number of people who call “Domino’s Pizza” simply “Domino’s”)

It may be helpful to think about selecting a name for your pizza in a similar fashion. The brand can be very aspirational, reflecting old world Italy or other positioning you wish to convey followed by a description of the product. One suggestion might be:

Italiano, Naturally Organic Pizza

One last point. You may want to check to ensure the brand and name you select is not already a registered trademark--legally owned by someone else.

2007-02-21 11:51:57 · answer #1 · answered by leesmith2 2 · 0 0

Some ideas I have are....
- Simply Organic
- Italian Organic
- Organic Pizza for the Italian' s Soul
- The Improved Organic Pizza

2007-02-21 02:12:32 · answer #2 · answered by mcvcm92 5 · 2 0

Organic Italiano
Italiano Organic
Organitaliano

2007-02-21 02:55:37 · answer #3 · answered by christerosterling 2 · 0 0

*Veg Pizza, Organically Pizza, or Organic Lovers Pizza*

HOPE I HELPED!

2007-02-21 02:12:10 · answer #4 · answered by ♥ Jess ♥ I dream, I wish, I love 3 · 1 1

NAT-ZA, naturally organic goodness

2007-02-22 01:11:59 · answer #5 · answered by Jax la Fool 1 · 1 0

organ-pizza

2007-02-21 02:15:50 · answer #6 · answered by ry 1 · 0 1

organ-zza its a mix of both words

2007-02-21 02:15:41 · answer #7 · answered by Jen 3 · 1 0

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