You have been aproached by the editor of gentlemen's magazine to carry out a research study.The magazine has been unsuccessfull in attracting shoes manufacturers as advertisers.When the sales force tried to secure advertising from shoe manufacturer, they were told men's clothing stores are a small dying segment of their business. Since genetlemen's magazine goes chiefly to men's clothing stores, the menufacturers reasoned that it was,therefore not a good vehicle for their advertising. The editor believes that a survey (via mail questionnaire) of men's clothing stores in the united states will probably show that these stores are important outlets of men's shoes and that they are not declining in importance as shoe outlets. He asks you to develop a proposal for the study.Develop questions of various levels that will enable you to develop a specific proposal.
2007-02-17 03:37:45 · 2 answers · asked by dew drop 4 in Business & Finance ➔ Advertising & Marketing ➔ Other - Advertising & Marketing
i need your opinion ... for making some specific hypothesis
2007-02-17 03:51:18 · update #1
jennie it is our platform to ask in which v r confused ...hope u got it
2007-02-17 03:56:00 · update #2
Do you stock men's shoes in your store?
If you do not, why not?
If you do:
How many pairs of shoes do you sell per month? per year?
Have your sales of shoes increased or decreased since last year?
What is the average price of shoes sold in your store?
What styles of shoe do you stock? (athletic shoes, sport shoes, dress shoes, etc.
2007-02-17 15:57:58 · answer #1 · answered by Piggiepants 7 · 0⤊ 0⤋
What is the question here? Are you trying to get someone else to do your work for you????? Sounds like it to me.
2007-02-17 11:46:55 · answer #2 · answered by jenny in ohio 3 · 0⤊ 1⤋