I am just wondering about some following questions about the position of product marketing manager:
what are the differences between a general marketing plan and the marketing plan made by the product marketing manager?
I am talking about the ERP software product .
For example,do the marketing objectives contain only the finacial figures (which is in tune with traditional marketing theory)when a product marketing manager making marketing plan.
2007-02-01
15:00:14
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3 answers
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asked by
curvy gal
2
in
Business & Finance
➔ Advertising & Marketing
➔ Other - Advertising & Marketing