There is a "On the Run" Exxon filling station near my home and I somehow couldn't keep running by there to take advantage of their free water offer. They were offering a free dasani water if you purchased a 20oz cup of coffee. They also have this card that you get punched when you purchase a coffee. So you would technically get both free water and your card punched towards a another free cup of coffee. I know I shouldn't have pestered them by going over there so many times, but I just felt they started getting a bit on the rude side about the whole thing. They didn't exactly say anything rude, but their attitude was far from being hospitable and friendly. I mean at first they didn't seem to notice and seemed to have a good attitude about the whole thing, but it wasn't long before their attitude broke down. Have you ever had a similar experience? And by the way, I do often purchase a lot of gas there with my delivery work.
2007-01-24 18:08:10 · 2 answers · asked by devotionalservice 4 in Business & Finance ➔ Advertising & Marketing ➔ Other - Advertising & Marketing
I have since avoided stopping there unless it is a convenience to purchase gas. I no longer get their coffee. I am learning to make it at home or get it elsewhere. Of course, I and others need to learn as much consideration as possible when patronizing a store front and taking advantage of a free offer. It helps to consider what is going on behind the scenes. Yes, their main idea was to get new customers to try out their store. On another hand, I think it would help to have a good attitude about making a free offer in a store. Don't make a free offer and not have a good attitude about it. Of course, there will be the certain few who may seem to be abusing the free offer. Don't let it get to you. Maybe they will realize the error of their ways and become better customers than ever before. I mean, they have completely left themselves open for someone to come in their and take advantage of their free offer.
2007-01-30 05:11:00 · update #1
Why does everyone have to be thinking all this about how they really are just making this free offer to attract some new customers? Aren't they a billion dollar franchise?
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2007-01-30 05:12:30 · update #2
well, I think you may have hit the mark on being there so many times... You also have to look at it this way or the flip side so to speak...when you get something for free it is no where near free to the business... I work for a hotel and when a customer cashes in on their points, they can test patience of my staff... But for the business stand point I only receive a 1/4 of the actual room amount for the room from corporate. Not very much considering I have many directions to pay bills.
But really the promotion although great for bring in people doesn't always fit well with the staff or owners of it watching the many bottles of water fly off the shelf... But for being a loyal customer I don't see why they would be mean.. probably not intentional or maybe a bad day.... we all have those
2007-01-24 18:20:58 · answer #1 · answered by De 5 · 1⤊ 0⤋
If you want to really understand how it is for them why not try their own business model?
Offer free water with every 3rd delivery. See how many times you like toting around free water to your regular customers.
Promos like that are to bring in new business, not to enrich the current customer pool.
2007-01-25 03:53:30 · answer #2 · answered by Anonymous · 1⤊ 0⤋