2007-01-21 13:07:27 · 3 answers · asked by Ms Pepsi 3 in Business & Finance ➔ Advertising & Marketing ➔ Other - Advertising & Marketing
people still have money and will be willing to spend if they believe the product would benefit them.
2007-01-21 13:21:56 · answer #1 · answered by Anonymous · 0⤊ 0⤋
RECESSION
-affects the growth in the economy.
-increases money pressure
-lowers the buying power of people
-which in turn lowers the demand for the products
-people buy less of everything.
THIS AFFECTS THE SALES OF PRODUCTS.
WHICH IN TURN AFFECTS THE MARKETING OF THE
PRODUCT.
THE MARKETERS HAVE TO DEVELOP A
NEW MARKETING STRATEGY FOR THE PRODUCT.
REGARDS
LEO LINGHAM
2007-01-21 21:27:09 · answer #2 · answered by leolingham 2 · 0⤊ 0⤋
during a recession people have less money . therefore people will be less likely to buy an unneeded product and companies have less capital to put into advertising
2007-01-21 13:12:33 · answer #3 · answered by Generator gator 3 · 0⤊ 0⤋