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14 answers

And now the right answer:

Knowledge
Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Customer and Personal Service — Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
English Language — Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
Administration and Management — Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Communications and Media — Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
Psychology — Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.
Computers and Electronics — Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
Education and Training — Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.
Clerical — Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
Personnel and Human Resources — Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.
Skills
Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
Coordination — Adjusting actions in relation to others' actions.
Active Learning — Understanding the implications of new information for both current and future problem-solving and decision-making.
Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
Speaking — Talking to others to convey information effectively.
Writing — Communicating effectively in writing as appropriate for the needs of the audience.
Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Time Management — Managing one's own time and the time of others.
Negotiation — Bringing others together and trying to reconcile differences.
Persuasion — Persuading others to change their minds or behavior.
Abilities
Written Comprehension — The ability to read and understand information and ideas presented in writing.
Oral Comprehension — The ability to listen to and understand information and ideas presented through spoken words and sentences.
Oral Expression — The ability to communicate information and ideas in speaking so others will understand.
Speech Clarity — The ability to speak clearly so others can understand you.
Deductive Reasoning — The ability to apply general rules to specific problems to produce answers that make sense.
Fluency of Ideas — The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
Inductive Reasoning — The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
Speech Recognition — The ability to identify and understand the speech of another person.
Problem Sensitivity — The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.
Written Expression — The ability to communicate information and ideas in writing so others will understand.

2007-01-11 03:16:23 · answer #1 · answered by justaskin 2 · 0 0

As a marketing executive you must have the following skill sets to be successful :
1. Good communication skill
2. Good listener
3. Thorough product knowledge ( the product/ services you are selling)
4. Knowledge of the competitors'product/services
5. A good presentation skills
6. A quick & keen learner
Apart from the above skills, a person should have a pleasing personality, mannerism and neat dresser.

2007-01-11 04:21:38 · answer #2 · answered by invincible_808 2 · 0 0

Marketing Executive.
This is a challenging role as it includes all aspects of Intrallect’s marketing. The successful candidate
will be responsible for brand and product marketing, marketing strategy, marketing communications
and, with Intrallect’s growth into international markets, there will be a particular focus on channel
marketing.
Intrallect has presented itself as a company in a particular niche, educational technology, and through
focussing entirely on that niche has a world-wide reputation for knowledge, expertise and excellence.
This has been achieved primarily through active participation in events such as conferences, web
presence, newsletters and white papers.
The successful candidate will possess excellent oral and written communication skills and will be self-
motivated and independent. You will have excellent IT skills, the ability to learn quickly, and have a
flexible working attitude. This is a job for someone with initiative, creativity, drive and ideas. While
these qualities may be a result of experience Intrallect is also willing to consider someone with less
experience who can demonstrate a real flair. You will join a busy and dynamic team and work closely
with the Sales Executive and Business Development Executive.
More information about Intrallect is available at www.intrallect.com.
Required Skills and Experience
The following skills/experience are essential:

Evidence of initiative and flair

Excellent communication skills, both oral and written

Knowledge of the full range of marketing skills, particularly international channel marketing

Ability to understand technology

Degree-level education
The following are desirable:

Experience in marketing software solution technologies

Experience in marketing to the education sector

2007-01-11 01:31:14 · answer #3 · answered by Anonymous · 0 0

Above aforementioned traits are desirable, but has anyone mentioned what skills are needed to be a truly successful marketing executive?

How about the four D's?

Desire... without the passionate desire to succeed in anything you do, you will fail.
Determination... You need to have the tenacity of a weed if you are going to compete in today's guerrilla market society.
Dedication... You need to eat, sleep and live what you do to stay on top of the pack.
Discipline...The organized preplanned work ethic that is necessary to get the job done, finished, completed. The day to day ritual that grinds your way to success.

That's all I have to add to the very comprehensive answers above. Hope it helps.

2007-01-11 20:33:45 · answer #4 · answered by unclelarrysbusiness 2 · 0 0

1.Proficient in local language and English.
2.sincere and hard work
3.Ability to convey things
4.Persuasion skill.
5. Patience and Listening
6. Identify the actual user
7.Market Knowledge.

2007-01-11 00:56:33 · answer #5 · answered by Ajubhai. 2 · 0 0

Innovative, a team player but also able to work independently if needed to, have excellent communication skills, be honest, have integrity, a people person, take responsibility for your work and all the consequences involved, be friendly but not ingratiating. Be professional. Be confident. Be creative.Think outside the box.

2007-01-11 00:37:33 · answer #6 · answered by Lizzy-tish 6 · 0 0

good communication skills, by which i mean convincing skills to negotiate with the client..which would be a great package for a marketing executive

2007-01-11 00:59:28 · answer #7 · answered by Anonymous · 0 0

You must understand your subordinates and consumer/customer's need, want and feelings.

Good English knowledge and efficiency in local language.

Ever time analysis about results

Time management

You should be specialised in reducing grievance,conflict.

Good negotiation skills.

2007-01-11 01:23:08 · answer #8 · answered by nami 2 · 0 0

Spelling

2007-01-14 21:46:59 · answer #9 · answered by Jason P 1 · 0 0

hello dude,
first understand wat is marketing then u can easily identify the skills for an marketing executive. marketing is not selling the product or something else. as a consumer wat u expect from the company or from their representatives apply that skills in your profession. look in around u and acquire more thing from ur environment. practice makes man better....
book definitions will not help u in the warfield.
reputations will teach u more lessons....
selvakumar sakthivelu

2007-01-14 06:51:11 · answer #10 · answered by selva k 1 · 0 0

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