I'm looking to create a detailed online advertising business model but not sure where I can get decent stats or if I'm talking out of my butt for this business plan I'm writing. Where can I get good stats and know what people are willing to pay as a CPM (cost per thousand impressions).
2006-12-10 01:46:07 · 2 answers · asked by gotham158 3 in Business & Finance ➔ Advertising & Marketing ➔ Other - Advertising & Marketing
If you are building a business case and you need Advertising CPMs, I would do the following:
- Identify the type of site, content and audience you are likely to attract.
- Find sites that are comparable to the profile you have built.
- Categorize the types of pages you will build (e.g. home page, bulletin boards.
- Call/contact the sites with comparable content and ask them what CPM they would charge you to advertise on their pages.
You can also sign up for a Google Adsense account
https://www.google.com/adsense/?hl=en_US&sourceid=aso&subid=us-et-bizsols_newF
They cannot tell you how much money you will make but they may help you with some perspective and feedback on your assumptions.
2006-12-10 09:08:37 · answer #1 · answered by jkimlosangeles 2 · 0⤊ 0⤋
Yahoo has a good website builder and domai names for sale
2006-12-10 03:02:35 · answer #2 · answered by Millenium Plus 1 · 0⤊ 0⤋