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and what year did this happen? If you are in advertising, you should know this...

2006-12-01 04:33:17 · 17 answers · asked by chris f 3 in Society & Culture Holidays Christmas

17 answers

in 1863, Thomas Nast, a German immigrant, gave us a visual image of the cheerful giver that was to later become widely accepted.

When Nast was asked to illustrate Moore's charming verse for a book of children's poems, he gave us a softer, kinder Santa who was still old but appeared less stern than the ecclesiastical St. Nicholas. He dressed his elfin figure in red and endowed him with human characteristics. Most important of all, Nast gave Santa a home at the North Pole. For twenty-three years, his annual drawings in Harpers Weekly magazine allowed Americans to peek into the magical world of Santa Claus and set the stage for the shaping of today's merry gentleman.

Artist Haddon Sundblom added the final touches to Santa's modern image. Beginning in 1931, his billboard and other advertisements for Coca Cola-Cola featured a portly, grandfatherly Santa with human proportions and a ruddy complexion. Sunblom's exuberant, twinkle-eyed Santa firmly fixed the gift-giver's image in the public mind.

For the full story, go here:

http://www.northpolesantaclaus.com/santahistory.htm

2006-12-01 04:44:33 · answer #1 · answered by Govt45 3 · 1 0

Sadly, it was part of the advertising schemem for Coca Cola back in the 1930's. Before that he was depicted in suits of fur and slowly devolped into suits of green purple and red. Only to be taken over by the Coca Cola company and branded his signature colors.

2006-12-01 05:10:47 · answer #2 · answered by brooke 1 · 0 2

Actually Santa's red suit was the idea of an adverstising executive for CocaCola. He was the one who came up with the image of Santa that most of us grew up with. i do not know the man's name or exactly when this happened, but i am thinking somewhere close to when CocaCola became a company...

2006-12-01 04:36:54 · answer #3 · answered by harpertara 7 · 0 2

it was handed to him from the old santa every hundred year the old santa hands over his magic suit to the new santa

2006-12-01 04:38:25 · answer #4 · answered by nancy o 4 · 1 0

he was wearing all white and fell in a pool of red cherry jello which left his suit somewhat stained red. he said ho ho ho i look good in red and changed his suit to red with white.

2006-12-01 04:38:09 · answer #5 · answered by Anonymous · 1 0

Because the person who thought of him wanted he to where that

2006-12-01 04:51:12 · answer #6 · answered by Anonymous · 0 0

he bought it at JC penny in 1546 AD

2006-12-01 04:36:08 · answer #7 · answered by ♣DreamDancer♣ 5 · 1 0

Coke-a-cola.
good question.
Commercialism.

2006-12-01 04:39:10 · answer #8 · answered by elibw 3 · 1 1

His employer gave it to him to put on a show

2006-12-01 04:35:25 · answer #9 · answered by Anonymous · 0 0

Coca-Cola. And yeah, he's an ad ploy. No idea what year though.

2006-12-01 04:36:22 · answer #10 · answered by Anonymous · 0 2

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