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these factors, in turn, will depend on whether the segmentation objective is primarily resource allocation or primarily strategy differentiation.

2006-11-28 13:20:29 · 3 answers · asked by leches 2 in Business & Finance Advertising & Marketing Other - Advertising & Marketing

3 answers

When they say resource allocation, they mean the placing of assets. E.G. Did you put all your water on the apples, or did you put half on apples and half on oranges. The water would be your asset, or resource, and you placed, or allocated it to oranges or apples. In business money is usually the resource to be placed in one investment or another.

2006-11-28 13:59:05 · answer #1 · answered by Ron B 3 · 0 0

Sounds like jibberish, many words designed to confuse the ignorant.

2006-11-28 14:27:54 · answer #2 · answered by ••Mott•• 6 · 0 0

It would help to know what "these factors" are...it sounds kind of nonsensical to me as it stands --

the link may point you in the right direction

2006-11-28 13:35:23 · answer #3 · answered by Anonymous · 0 0

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