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I hear this being used so often, in T.V. ads, on the radio, as casual expression, and even a book written by the man behind the biggest banking monopoly the world has ever known.

Everytime I hear it, I feel somebody is being shafted.

What do you think?

2006-10-28 12:12:37 · 3 answers · asked by Anonymous in Business & Finance Advertising & Marketing Other - Advertising & Marketing

Since i can't email G_Elisabeth, I like her style and her 28% Best Answers. Great work!

2006-10-28 13:06:17 · update #1

3 answers

The phrase "the real deal" could most certainly be considered a form of "puffery." Infomercial hosts and the like can use the phrase in an attempt to differentiate their product (or whatever) from all the other "fakes" out there. In other words, don't be fooled, spend your three easy payments of $59.99 on THEIR junk, not the competition's. The literal meaning is clear - albeit truly subjective and most likely a load of crap.

I don't know if anyone's being shafted though, and if someone is taken by such overtly tangled verbiage then that's their fault!


Why thank you, Leonard :-)

2006-10-28 12:58:52 · answer #1 · answered by G_Elisabeth 5 · 1 0

When someone says "the real deal" I suggest running in the opposite direction as fast as you can. You're about to be scammed.

2006-10-30 12:12:26 · answer #2 · answered by wineboy 5 · 1 1

The real deal implies that something is indeed real, genuine, authentic, etc. I agree with you though, if they have to advertise it as the "real deal" what exactly are they implying, what are they trying to convince you of?

2006-10-28 19:38:02 · answer #3 · answered by Anonymous · 1 1

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