2006-10-04 08:22:23 · 9 answers · asked by Victor C 2 in Cars & Transportation ➔ Car Makes ➔ Saab
They are to busy marketing rebates and discounts to get rid of the rest of the junk no one wants
2006-10-04 08:24:23 · answer #1 · answered by jmc067 2 · 0⤊ 0⤋
Because SAAB is for an entirely different market than any of the other GM brands, and they didn't know how.
2006-10-04 08:33:02 · answer #2 · answered by annemg2000 2 · 0⤊ 1⤋
Saab is more popular in Europe...They wouldn't market it much in North America because they don't sell/expect to sell too many Saab's here. Not sure about the commercials in Europe though.
2006-10-04 08:27:35 · answer #3 · answered by Chris_Knows 5 · 0⤊ 0⤋
its GM's second most unique brand (second to Hummer), and its a category of vehicle they have never delt with. Saab has improved since they took it, and gone way past Volvo. You see ads a lot in travel magazines going after the business group
2006-10-07 08:33:36 · answer #4 · answered by American Idle 5 · 0⤊ 0⤋
GM is screwing up w/ SAAB products to begin with. Their cars can barely compete w/ other luxury marques. They also didnt give a **** to SAAB legacy tilll that "Born from Jets" campaign now.
2006-10-07 14:31:45 · answer #5 · answered by ladiesman217 2 · 0⤊ 0⤋
Cause they suck they would rather promote crappy chevys. GM screwed up SAAB, Ford screwed up JAG.
2006-10-04 09:57:21 · answer #6 · answered by TC1 2 · 1⤊ 1⤋
Who said they did a bad job?
From what I've seen, they are targeting a more affluent consumer through business, tech and travel magazine ads.
2006-10-05 02:48:11 · answer #7 · answered by Susan 3 · 0⤊ 0⤋
Cause SAAB Sucks....BIG TIME....
2006-10-04 08:30:51 · answer #8 · answered by Anonymous · 1⤊ 1⤋
Perhaps they didn;t know who to market it to
2006-10-04 08:24:27 · answer #9 · answered by Anonymous · 0⤊ 0⤋