"57 Varieties"
Heinz's slogan for over a century has been "57 Varieties" even though when it was established Heinz had over 60 products. Snopes.com notes:
It was in 1896 that Henry Heinz came up with ["57 Varieties" slogan]. This catch phrase had nothing to do with the actual number of varieties produced by H. J. Heinz, though, which by then totalled over 60 (including plum pudding, strawberry preserve, India relish, olive oil, spaghetti, euchred pickle, currant jelly, chili sauce, peanut butter, and celery soup). Rather, Heinz was riding an elevated train in New York when he spied an advertising placard in the train car promoting "21 styles" of shoes; struck by the concept, and recognizing that catchiness and Heinz resonance were far more important qualities for a company slogan than literal accuracy, Heinz cast about for the perfect number to use for his own company's version of the phrase. Settling on fifty-seven, Heinz soon put the number to work, and within a week the sign of the green Heinz pickle bearing the words "57 Varieties" was everywhere Heinz "could find a place to stick it." He soon ordered the construction of a six-story, twelve-hundred-light display featuring a forty-foot pickle; installed at the intersection of 5th Avenue and 23rd Street in New York City, this electric marvel dazzled New York residents and tourists until 1906. [1]
It is also believed that Henry Heinz was a freemason[citation needed], and 57 was a sacred number of the occult.
2006-09-21 03:49:02
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answer #1
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answered by ILovePizza 5
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Here's what Heinz says, haven't found a list yet, probably none exists for the reason implied:
"What is the significance of '57'?
"The Heinz 57 Varieties slogan is synonymous with the name 'Heinz.' Our corporate history tells us that in 1896, Henry John Heinz noticed an advertisement for '21 styles of shoes.' He decided that his own products were not styles, but varieties. Although there were many more than 57 foods in production at the time, because the numbers '5' and '7' held a special significance for him and his wife, he adopted the slogan '57 Varieties.' Thus, a new advertising campaign was launched for Heinz 57 Varieties -- and the rest is history!"
2006-09-21 10:46:15
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answer #2
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answered by Anonymous
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Heinz 57 Porkchops
Recipe #99144
Made this recipe for my BF, he loved them. So tasty and easy to make. I just wanted something quick and had Heinz 57 on hand, so that's how I came up with it. If you line your baking pan with aluminum foil clean up is a breeze.
35 min 5 min prep
Change to: servings US Metric
4 pork chops
1 cup Heinz 57 steak sauce
1. Turn oven to 350 degrees.
2. Line baking pan with aluminum foil (optional).
3. Place porkchops in pan.
4. Pour Heinz 57 sauce over porkchops.
5. Bake for 30 minutes (Longer time may be required for thicker chops).
2006-09-21 10:48:37
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answer #3
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answered by Anonymous
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took they 57 tries to get this recipe, hence Heinz 57
2006-09-21 10:45:43
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answer #4
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answered by need2knw 3
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they were the 57 varieties of product made by heinz such as baked beans tomato soup etc
2006-09-21 10:46:34
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answer #5
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answered by ttopcat2005 3
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i don't reckon they make the original 57. god knows
2006-09-21 10:46:42
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answer #6
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answered by SIMON T 3
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Here they are:
http://www.geocities.com/stl_owen/heinz.html
Sorry, so couldnt even begin to care about re-typing all those - but there they are!
2006-09-21 11:57:16
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answer #7
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answered by Pington 3
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what "Wan" said
2006-09-21 10:51:01
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answer #8
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answered by ? 6
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