The very short answer is: to make money.
IKEA is founded by Ingvar Kamprad.
In 1943, when Ingvar was 17, his father gave him a gift for succeeding in his studies. The gift was used to establish his own business. The name IKEA was formed from the founder's initials (I.K.) plus the first letters of Elmtaryd and Agunnaryd, the farm and village where he grew up. IKEA originally sold pens, wallets, picture frames, table runners, watches, jewellery and nylon stockings—whatever Ingvar found a need for that he could fill with a product at a reduced price.
2006-09-11 03:36:51
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answer #1
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answered by Will 4
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