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.....what price point might tempt you to bring home a Pinot for dinner rather than a Merlot or other light(er) drinking red? I'm mostly directing this to the more rookie wine drinkers out there.

I will be growing Pinot for a winery that plans to launch a bargain ($5-7) bottle to get into the Pinot craze going on right now and I'm wondering if they (the winery) might actually be overestimating their market at this lower price point. I'm wondering if Pinot, being sort of a sophisticates wine, might not be that successful in the fighting varietals market dominated by merlot and chard.

Anyway, would you buy a $5 Pinot with a CA label over a $5 Merlot with same orgin?

Thanks

2006-07-27 09:58:11 · 5 answers · asked by obviously_you'renotagolfer 5 in Food & Drink Beer, Wine & Spirits

5 answers

I like Pinot a lot, it's usually my wine of choice unless I'm having wine with a meal that it wouldn't go with. As much as I like it, I tend to not buy any under $10 because of bad experiences with cheap wines. And while it may be a wonderful wine, I think a price point of $5 may deter the average consumer.

2006-07-27 10:19:40 · answer #1 · answered by lagartaazul 1 · 1 0

Growing Pinot Noir is tricky and the quality of the wine is very region sensitive. They like a cooler climate than other reds. There are some excellent CA pinot noirs, but they are rare (I believe one won a competition in France recently). However, Oregon seems to have more Pinot-favorable growing areas. Growing Pinot Noir is risky, and I would be very leery of a Pinot Noir in the $5.00 range.

2006-07-27 21:57:08 · answer #2 · answered by gp4rts 7 · 0 0

My maximum price range for just about ANY wine is less than $15 - and this is coming from someone who used to work at a winery!

Pinots tend to be a little more refined, and therefore sometimes garner a slightly higher price, but to start, I guess if I were selling it, I would aim for about $8-$10 a bottle for a selling price.

Good luck.

2006-07-27 17:04:20 · answer #3 · answered by Brutally Honest 7 · 0 0

It depends where the pinot noir comes from. Lower Burgundy less than $ 12; Oregon less than $ 15; South Australia less than $ 8. Anything lower I would not trust. I would not buy a California at all at any price; the movie notwithstanding too many Califonian PNs have a
"saddlesoap" character, from the climate.

2006-07-27 17:15:56 · answer #4 · answered by Hank 6 · 0 0

It depends, I usually give Pinot as a gift or something but I buy merlot or shiraz for personal consumption

2006-07-27 17:01:17 · answer #5 · answered by cycozomatic 1 · 0 0

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