help me in picking a MBA thesis topic?

Question

need help in choosing a topic for my MBA thesis : IT involment in marketing or Role of IT in marketing ::: any narrow topics on those lines!!!!

Answer 1

The role of customer information gathering in marketing is always changing and always a challenge. Customer Relationship Management is the broad topic, and if you Google you will find many many sites with this information. Basically you have all the creativity you want but without the proper information and segmentation it doesn't matter because you may not be reaching the right audience. also review customer segmentation, because that is a big part of it.

I think to narrow:
- the role of ethics in information gathering. The EU has very restrictive policies on what collection methods can be used for personal information on customers. The US companies always try to get around those regulations.

-- the role of digitization has revolutionized the CRM business even more--something on that topic (check www.wired.com for info) would be interesting and timely.

Answer 2

I even have the impact you do not understand a thank you to jot down a paper. the tactic is to not write the 1st sentence, then the 2d sentence, etc. the tactic is to FIRST do regardless of analyzing you ought to do to understand the subject remember -- and start to slender the subject remember to a minimum of one that's further and further manageble. as quickly as you have gotten a topic remember which you would be able to handle in that super a paper, analyze especially on IT, taking notes as you bypass, and reflecting on the subject remember utilising the strategies you're been analyzing in yoru classes. Then set up your notes, and convey a draft; then revise the draft till it incredibly is as solid as you're able to make it. you ought to evaluate traveling the academic middle at your college; they could coach you in the process the technique.