What is CRM?
CRM stands for Customer Relationship Management. It is a strategy used to learn more about customers' needs and behaviors in order to develop stronger relationships with them. Good customer relationships are at the heart of business success. There are many technological components to CRM, but thinking about CRM in primarily technological terms is a mistake. The more useful way to think about CRM is as a strategic process that will help you better understand your customers’ needs and how you can meet those needs and enhance your bottom line at the same time. This strategy depends on bringing together lots of pieces of information about customers and market trends so you can sell and market your products and services more effectively.
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2007-10-29 03:04:52
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answer #1
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answered by Sandy 7
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CRM is often a software tool(that supports a CRM process or group) that's used to collect information about customers' needs and requirements, and keeps that data in a centralized place (in the software -- usually a database). Then, everyone who touches that client (sales people, customer support, etc.) can see what's going on with the customer now, and what the history of the customer has been.
2007-10-28 10:34:53
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answer #2
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answered by Smar-T 3
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Customer Records Management "CRM"
Customer Record Management or "CRM" is a term used to decribe a software product created to improve productivity and organise contact information.
2007-10-29 19:21:45
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answer #3
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answered by jono 1
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Customer Relationship Management.
2014-04-24 20:18:18
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answer #4
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answered by Anonymous
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CRM’s are great tools for syncing marketing and sales processes. They are perfect for project management, task management and lead nurturing. Companies must definitely invest in CRM tools that match their business goals and objectives. SutiCRM is a great out-of-the-box sales enablement and marketing automation solution.
2016-05-25 22:32:51
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answer #5
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answered by ? 3
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Short for customer relationship management..
Involves interaction between customer and company..
2007-10-28 09:39:46
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answer #6
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answered by Anonymous
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