what is demographic weighting variables?

Question

We would like you to provide the following demographic weighting variables:

Required:

-Gender

-Age

-Household income

-Urban vs. rural dwellers

Preferred, but not required:

-Education level

-Employment status

What does it mean?

Answer 1

If you have data on a sample of people who do not reflect the demographics of the population overall, you can estimate the value of a dependent variable using statistical techniques for the overall population using the relative fractions of independent variables represented in the sample and the general population. (or the population of interest).