McDonald's sells the double quarterpounder with cheese. Wouldn't they save more money by just calling it the halfpounder with cheese? Less letters to print.
2007-10-04 10:17:58 · 10 answers · asked by tangledwwweb 4 in Dining Out ➔ Fast Food
cause it doesn't sound as good. its all about marketing!!
2007-10-04 10:21:13 · answer #1 · answered by Miss Lady 2 · 1⤊ 0⤋
I think the Quarter Pounder is a trademark, perhaps some other burger place already has the trademark on the Half-Pounder, and probably as the other person said it's not one half pound burger it's two quarter pound burgers, which sounds like more in a way.
2007-10-04 11:06:22 · answer #2 · answered by Limestoner62 6 · 0⤊ 0⤋
Because people are stupid and may think that double is more than a half pound even when they are the same thing. Plus double sounds better than a half pounder.
2007-10-04 12:41:03 · answer #3 · answered by Anonymous · 1⤊ 0⤋
It would confuse their customers who like the quarter pounder, they might think it's a totally different burger because they can't do math. I say, wrap it in two quarter pounder wrappers instead of printing a whole new wrapper! They can take advantage of economies of scale with printing that way...THAT would save them some money.
2007-10-04 10:32:20 · answer #4 · answered by JennBell 3 · 0⤊ 0⤋
i think a half pounder sounds disgusting, and if you say double quarter pounder you don't seem like such a big pig. Personally I would never eat one.
2007-10-05 15:25:32 · answer #5 · answered by Lee G 3 · 0⤊ 0⤋
Because they call it what it is! It's a double quarter pounder! Just like the cheeseburger, and the double cheeseburger! LOL!
2007-10-04 10:27:47 · answer #6 · answered by ~Kim~ 6 · 1⤊ 0⤋
sounds too heavy too most people they won't eat it!!
Two 4oz. pattys sounds smaller to most people un-cooked weight they think its lighter in weight..once cooked lees than 1/2 pound! like maybe 6oz. meat 1/2 oz. of cheese product??/
2007-10-06 01:52:11 · answer #7 · answered by ? 7 · 0⤊ 0⤋
It makes it sound like you are getting more. Double sounds better than half. - s
2007-10-04 10:25:40 · answer #8 · answered by Smarks 3 · 1⤊ 0⤋
because it is two separate 1/4 lb patties and not one 1/2 lb patty.
2007-10-04 10:54:37 · answer #9 · answered by Anonymous · 0⤊ 0⤋
they should call it a Royaal with Cheese
2007-10-04 10:22:24 · answer #10 · answered by Anonymous · 2⤊ 0⤋