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what is crm?

2007-09-19 16:56:35 · 2 answers · asked by sekarlatcha l 1 in Business & Finance Corporations

2 answers

What is CRM?
CRM stands for Customer Relationship Management. It is a strategy used to learn more about customers' needs and behaviors in order to develop stronger relationships with them. Good customer relationships are at the heart of business success. There are many technological components to CRM, but thinking about CRM in primarily technological terms is a mistake. The more useful way to think about CRM is as a strategic process that will help you better understand your customers’ needs and how you can meet those needs and enhance your bottom line at the same time. This strategy depends on bringing together lots of pieces of information about customers and market trends so you can sell and market your products and services more effectively.

2007-09-19 17:18:09 · answer #1 · answered by Sandy 7 · 1 0

Full form of CRM is customer Relationship Management . It is simply a term or platform or systems for managing a companie's instructions for current and future customers.
http://soffront.com/customers/

2014-09-16 22:54:19 · answer #2 · answered by Anonymous · 1 0

This term is used to plan, schedule and control the presales and postsales activities in an organization............

source(s):
http://www.tpi.net

2007-09-19 17:02:08 · answer #3 · answered by grrajeshkumar 2 · 1 0

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