What all are the techniques to make a dynamic pages/website more search engine friendly except URL re-writing?

Question

SEO/Search-Engines/Internet

Answer 1

Search engines are all about content. Whatever your site is about, you should have lots and lots of text talking about your topic. The more relevant it is to the topic, the better. Do some research on the most searched for keywords and phrases relating to your topic using a program like Good Keywords, Web CEO, or Word Tracker. You'll probably find that there are hundreds or even thousands of phrases that relate to your topic than you ever could have thought of on your own.

Next, carefully incorporate those phrases into your main text. It should be natural, though; not forced. Remember, your content is all about the end user, not the search engines or where you rank in search results.

Try to keep as much of your navigation in text links as possible. Avoid image-based links, Flash, and Java links, as search engine spiders don't follow those.

Answer 2

Google doesn't pay much attention to meta tags, and since they account for the lion's share of your traffic, it is them you should concentrate on. In any case, most of the stuff that works for them also works for the other 2 main players (Yahoo and MSN).

For Google, the important thing is ORIGINAL CONTENT and also one-way links.

Get your site on directories. This costs money, but is worth it, if you are looking for traffic. The big 3 all give better ranking to sites which are listed in directories.

Apart from directories, don't buy links. Google is penalising sites that do this.

If you have a links page, be careful to only swap links with sites that are relevant: I mean, if it's a health site, don't swap links with a traffic building site. If it's a car site, a motorcyle site might be ok to swap with. Swapping with irrelevant sites is a very old technique which now has the opposite of the effect intended: Google drop you down the rankings because you are OBVIOUSLY fishing for a high placement. In any case, link exchange is no longer the holy grail, and has no very great effect on Google (except negatively if you swap with the wrong sites). Other search engines may still give them some importance.

It's a myth that the style of url affects search engine ranking. Google is a sophisticated beast, and is aware that sites use databases to store the huge amounts of data needed for a site of any size. They do not penalise for that, only for rubbish content, or recycled content - so if you use stuff from article directories, try and balance it with your own original articles.

Other things (less important than they once were):
Keywords should be in the title tag, one or more tag and preferably highlighted within the text in some way as well. But don't go overboard to the extent that a human reader thinks it looks strange - Google and the directories (others wont be far behind) will check your site with human eyes at some point, and if it's not visitor-friendly, you will drop down the rankings like a stone or disappear entirely.

Meta tags are useful for the smaller search engines, as they often use them to make your listing. Google sometimes does, sometimes not, depending on the actual keyword searched for. Just make sure when they are used, they will read well in the listing.

Answer 3

Actually YES it does matter! You're right to ask someone although looking at the answers you got maybe here wasn't the best place! Hyphens are best because they are parsed as a blank space. Underscores are actually parsed as an underscore, so using them is actually like optimising for the term "sport_athletics_highjump" - not one many people typically type in! Seperating your keywords into more sub directories is of dubious value and overly complicated. Stick with hyphens all the way.

Answer 4

You should use a system that automatically produces pages with proper names, rather than unfriendly IDs. A good example is Django but there are other ones around.

Answer 5

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Answer 6

hey
please use meta tags
submit your sites to search engines
keep most of the possible links text based, I mean to say the site navigation should use text hyperlinks instead of image hyperlinks, also use ALT with your images.