Market Segmentation question......................................?

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Can anyone tell me what criteria(s) are used for effective market segmentation?

2007-09-03 04:59:02 · 2 answers · asked by Munch_101 1 in Business & Finance ➔ Other - Business & Finance

I left out one, even gender can be a segment.

2007-09-03 05:31:58 · answer #1 · answered by Mathew C 5 · 0⤊ 0⤋

Here's a good resource ...

http://www.businessplans.org/Segment.html

2007-09-03 12:27:58 · answer #2 · answered by jdkilp 7 · 0⤊ 0⤋