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If so, what conclusions do you draw? Why?

(And I know about Mr. Clean, but he never does any actual work).

2007-08-16 16:06:19 · 18 answers · asked by teeleecee 6 in Social Science Gender Studies

18 answers

Tooo funny, you are right! Mr. Clean just stands there, biceps bulging, arms folded accross his broad chest, feet spaced slightly apart. He looks down, smiles at our cleaning wench, and nods approvingly...

The answer to your question is YES, and I've been aware of it for years.

I've almost completely stopped buying that crap; my own personal boycott. It's all poison - inhaled noxious gasses, poisons eating away at your skin, the crap being splashed in your eyes... Mountains of empty plastic containers lying in a landfill site till the end of time....It's advertising propaganda, and I'm not interested. Vinegar, baking soda, salt and a bit of bleach (for when the going gets especially tough). Thanks but no thanks.

2007-08-16 17:36:48 · answer #1 · answered by Anonymous · 3 2

Ha. You forgot the Brawny paper-towel man (I think he might actually wipe things up once in a while, but otherwise he, too, stands with his arms crossed) and Arm & Hammer baking soda (that whole thing is male-gendered). That's funny about Mr. Clean. I think he doesn't even have to physically exert himself to clean: he cleans using *magic* by just pointing at something or commanding something or some other ridiculous thing.

I don't watch TV anymore, so I can't say for sure how things are now. But when I used to watch TV, women were definitely overrepresented in cleaning ads. Laundry's my favorite. I don't think I've ever seen a man touch the laundry in a laundry detergent ad. I'm trying to think if I've ever seen a man cleaning a toilet or cleaning up a kid's spill mess or even washing the dishes. I can't think of any particular instance of any (though there must be some male dish soap ads, since nowadays we use dishwashers - heaven forbid a man should have to work at cleaning). I don't even think men are used to sell toilet paper (but the "knitting" grannies are). Diaper ads ... maybe. Don't know.

2007-08-16 18:29:09 · answer #2 · answered by Anonymous · 2 2

LOl intresting observation about mr. clean, yet so true. LOL, But yes, I do feel that alot of times people use women in cleaning ads because mostly women are the ones doing the cleaning. the typical image is the "stay at home mom" with kids or dogs waddlign around the house. But thats the whole purpose of advertisements, be able to relate to people's lifestyles so they can feel liek the product is made for them. It seems to work to.

2007-08-16 16:15:34 · answer #3 · answered by Anonymous · 3 2

If Disney really wanted to show a black princess in a positive light they should have took the scenario in Africa not America!!(the most color conscience nation on earth!) Just by doing that was dumb second factor why is the two protagonist a frog the whole time? Cute but doesn't properly show the black princess. And the third have been mentioned already the black prince (There are such things as African princes, Coming to America anyone?) So as you can see Disney brought it on themselves but I do agree with you on one thing complaining about the movie isn't going to do anything but not supporting the movie will do wonders.

2016-05-20 18:44:24 · answer #4 · answered by ? 3 · 0 0

Typically, I see women in commercials for cleaning products and appliances. They usually have children, and are always wearing a wedding band. If a man is involved in cleaning, they are either portrayed as inept, or it has to do with plumbing. I would venture to say that society still holds onto these stereotypes of women in the kitchen, homemaker, etc., and while there are women who do this worthwhile and important practice, there are women in the workplace doing jobs that men do and vice versa. It is a very conservative viewpoint, (not necessarily meant in a politcal way), that hopefully will be changed one day.

2007-08-16 16:16:05 · answer #5 · answered by saracatheryn 3 · 3 1

Yes. Note that in the last Mr. Clean ad, all of the people struggling with cleaning problems are female. As if men can't have cleaning problems of their own.

The last KFC commercial, advertising "Mom's Night Out," wasn't much better. Can't men cook, too?

2007-08-17 03:13:05 · answer #6 · answered by Rio Madeira 7 · 2 0

That women are responsible for buying a majority of cleaning products, since advertising is one of the most responsive fields to reality, unlike social sciences which are often based on imaginary worlds, that people would like to exist.



You can tell I'm right because someone voted against me, a sure sign of being right on the gender board.

2007-08-16 17:08:36 · answer #7 · answered by Anonymous · 1 1

To be honest, I find men in cleaning adverts patronising. It might be the way things are supposed to be, but it's not the way things are. Adverts are not there to change society, they are there to appeal to their market (mostly women) and cleaning ads that feature women just reflect the truth. There's nothing wrong with that, I am a woman, and I take pride in having a nice house.

2007-08-16 23:57:47 · answer #8 · answered by Sally 4 · 1 1

More women do not work outside the home therefore more women do the cleaning inside the house.
The majority of shoppers are women.
There are more women in the world than men.
Perhaps (but I don't know) women are more likely to utilize the venues where advertising occurs (TV, magazines, inserts, circulars).

Any one of those reasons is more than enough of a demographic to aim advertising at women.

2007-08-17 02:29:17 · answer #9 · answered by Phil #3 5 · 1 1

it would probably look really weird if a man did a Mr clean commercial that's probably why they always make sure its a woman, doesn't necessarily mean that people think we're just suppose to clean clean clean for the rest of our lives

2007-08-16 16:42:17 · answer #10 · answered by Anonymous · 0 1

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