I am trying to send my companies logo to a marketing company and was asked to send a vector - high resolution image. What does this mean? How can I make my image high resolution. The logo is currently saved as a WMF.
2007-08-14 07:23:57 · 4 answers · asked by hphgrwd 2 in Computers & Internet ➔ Programming & Design
What they are asking you to do is send a vector version of your logo rather than a raster version. Formats such as JPG, BMP, TIFF, and many others are raster based and only look decent at the intended scale. If you zoom way in or enlarge the image you'll notice "pixelation" and the image. With a scalable vector version of your logo the viewing/printing application will render your logo for the scale without the "pixelation". I'm not familiar with WMF but other formats that should work for you are EPS (Encapsulated PostScript) and SVG (Scalable Vector Graphics). Note that you can still embed an image into these formats and they won't scale so you won't be able to just take your current logo (if in a raster format) and just save it as one of these file types. You may have to go to the source and save it to the vector format from the start.
** Edit **
Did a quick check and WMF appears to support both raster and vector content. Depending on how your logo was created, your WMF file may be suitable. If you can view your WMF at multiple scales without it looking bad, likely you have a vector based file for your logo. If edges look real jagged (pixelated), you have a raster based file and it won't look very good for high resolution print.
2007-08-14 07:37:01 · answer #1 · answered by Jim Maryland 7 · 0⤊ 0⤋
High Resolution Vector File
2016-11-04 09:48:55 · answer #2 · answered by Anonymous · 0⤊ 0⤋
In simple terms, a vector image is an image that can be scaled to any size, and not lose resolution. Most files like this do not contain a photo. They are just simple shapes created by a design program, like most logos out there. It is impossible for a photo to contain vector data, which is why photos lose resolution if you make them bigger, or if you print them off the internet. Your WMF file may very well contain vector data, and it could be what the company needs. Some common file types of a vector image are .eps, .ai, or even .pdf
A non-vector image (bitmap or raster image) is a photo taken with a camera, or a vector image that was saved differently and converted. It loses quality when it gets bigger. Common file types are .bmp, .jpeg, .gif, or .png.
Your logo sounds like its already in vector format. Send them that, and every other format you have handy, and since your marketing company will have professional designers, they should be able to get what they need from it, or convert it to vector (could cost extra $$).
If you want to email it to me, I can check for you. I'm also a professional graphic designer, I don't mind doing it.
Since the company will have a vector image it'll make it easier for them to print at a very crisp quality, they can easily be able to expect what colors will be printed (its different looking at a monitor vs. what will be printed), and it can work across all types of printing (business cards, postcards, brochures, even vehicle graphics and signage) or web and internet applications, like websites.
Let me know and good luck!
2007-08-14 07:43:05 · answer #3 · answered by gregthedesigner 5 · 1⤊ 0⤋
contact cindy @ kinglogo.com
she sells promotional products and will be able to help you out. she not only will tell you how to go about it, I'm sure she can do it for you as well instead of you going through the hastle.
She did it for me.
2007-08-14 12:38:49 · answer #4 · answered by ??? 2 · 0⤊ 0⤋