Why does Hindu culture talk about Varalakshmi Pooja for married women?

Answer 1

"Mahalakshmi Vrata is a sacred day in Hinduism. More commonly known as "Varalaksmi Vratha" is performed by Married Hindu ladies on the Friday just before the full moon day in the month of "Sravana" - July/August- according to Hindu calendar. This is an important "Vratha", meaning a vowed religious observance in Sanskrit. "Varamahalakshmi Vratha" is performed more commonly in Southern Indian States of Andhra, Karnataka, Tamilnadu and also in parts of Maharashtra and Orissa.

Puja is performed by married Hindu women to seek the blessings of goddess Mahalakshmi, wife of Lord Vishnu, who is considered to be the abode of wealth and prosperity. There is a legend that says that this vratam was recommended by Lord Shiva to his wife Parvati to gain wealth and prosperity. There is also another legend that tells us the story of a very pious lady Charumati who was asked by goddess Varalakshmi, in her dream, to do the vratam in-order to fulfill her wishes. She performed the vratam along with other ladies in her village with a lot of devotion. They offered the deity lots of delicacies and once the vratam was completed, they were amazed to find their bodies decked with expensive jewels and their homes full of riches. From then on, women started performing this vratam every year seeking wealth and prosperity in their families. Varalakshmi vratam is usually performed in the month of Sravan on the Friday preceding the full moon day. Those who cannot perform it on that day, can do it on any other Friday in that month."