Is lulu.com’s work efficient? I mean its store only online, right? Or is it publishing in real stores?

Answer 1

Lulu.com is a free service for writers to use--writers who don't wish to go the traditional publishing route and writers who do not wish to pay exceedingly high amounts of cash to see their book in print. If you read their FAQ, you are instantly and clearly made aware that if you use their free services, you are responsible for all marketing. What do you expect for FREE?

However, if you wish to have the book available via other avenues, then there are a couple different marketing and promotional packages you can purchase.

Unless you purchase one of those packages, all you'll ever pay is the bottom line book price and shipping. Again, what do you expect from a FREE service?

Anytime you publish your work on your own, you run the risk of low sales and the burden of promoting it yourself.

Lulu.com's final finished product is high quality.

You'll have to decide for yourself if this is the route you want to take. What will you lose? Some of your time? In the end, you buy one book for $7 and you see for yourself if the quality is any good.

Be your own person. Do your own research. Make your own decision. That way, you can go in an informed writer and come out with a finished book, or better for the experience.

Good luck to you. :o)

Answer 2

I have not read many good things about lulu. They do NOTHING to market your book. It is all up to you. Your books will not be in stores unless you create and finance a marketing campaign to get it there and then lulu will be happy to print copies for you - a for a fee of course.