What do you think of my site?

Question

Been teaching myself html but would like to know what anyone thinks of my efforts.
http://www.craftmarkets.co.uk/handcraftedcardsbysue/

Answer 1

It's very nice, but can you get rid of the navigation bar?

Also, get rid of the link exchanges (glitter text, etc) or move them to a separate page. It looks amateurish, unlike your cards.

I realize that people are passionate about Maddy, but it does raise a question as to whether you will concentrate on business. Of course you will, but these are little emotional details that could affect your customer's attitude.

If you put some highlighting under your text, it can be readable without obliterating the pretty background.

Some experience from an old copywriting pro: don't refer to your reader in the plural. Everyone that's reading your page is one person. So, "For those of you who make your own cards...." can just become "If you make your own cards..."

When you need to refer to a group of people, own them. For example, "Men appreciate us because you can earn Brownie points by giving each loved one a card made just for them..."

Call your customer to action. "All of the above can be found in the shop" could be " Find it all in the shop." "Dates to remember to buy cards for" can be "Remember to order cards for all these dates"

On your shopping page, can you crop the background out of the card pics and make the "larger view" a lot bigger? It's hard to get a look at the details. Also, you might want to show the inside, too.

Your cards are excellent, and reasonably priced. I realize you use commercial papers, but are the arrangements and designs all your idea? If so, you should make a big deal out of that.

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Answer 2

Might be a little easier to navigate through if it consisted of several pages with links to them instead of one very long page.

Other than that, I think you did an excellent job. Good luck with your business!