I was asked to do a map illustration for a real estate company in NYC but the Art Director wants all rights...

Question

and unlimited usage of the image. For editorial I command $2500 for one time usage but this is for advertising and they want all the rights. What would be a reasonable amount to ask for? I'm somewhat new to negotiating prices. If you could help me out I'd really appreciate it. Thanks in advance.

Answer 1

Hire an Intellectual Property attorney to negotiate for you.