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I am applying to a position of marketing director at a local company. i have a BA in communication/journalism and a background in marketing. Please tell me your opinion on my objective. Thank You



Competent, detail-oriented individual seeking a position as a marketing director that will enable me to utilize my
education, experience, and proven capabilities to benefit (Name of the company).

2007-06-07 07:03:15 · 3 answers · asked by Anonymous in Business & Finance Corporations

3 answers

When employers start going through their large stack of resumes, they give a 5-second glance to each one and if something caught their eye, they'll put it in the "to read later" pile or ortherwise it gets filed it in the "circular file".

The objective is the first and most important element of your resume because it's main purpose is that of a marketing peice. Don't forget this! It must grab attention in 5 seconds. The objective statement is how to do this. Most people ramble on about how they are looking for a company with a shared vision where they will be able to utilize their skills, etc...blah, blah, blah... (You've lost the reader).

Give the reader what she wants! What does the reader want? In your case, a marketing director.

Your objective statement should be this:

"Employment Objective: Marketing Director"

Nothing else. It will stand out, is exactly what she is looking for, creates all kinds of "white space" on your resume so you can then list your skills and accomlishments, etc.

It also is focused on the employer's need. Employers simply get bored with self serving objective statements and if you haven't grabbed their attention in 5 seconds they have moved on...really, think about it...they may have 100 resumes to go through.

I urge you to read the free tutorial on this most important topic at:

http://www.job-winning-resumes.com

Cheers...

2007-06-09 03:23:55 · answer #1 · answered by jrb2k7 2 · 0 0

It's too wordy. Drop the adjectives. Be more specific about how you can help the company.

Objective: Seeking a position as a marketing director. Second sentence should list the specifics.

2007-06-07 07:29:27 · answer #2 · answered by ne11 5 · 0 0

To use my education and experience within a challenging position, in order to grow both professionally and personally.

2007-06-07 09:07:25 · answer #3 · answered by Pengy 7 · 0 1

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